1.4 CATEGORIES OF COMMUNICATION

There are wide ranges of ways in which we communicate, and more than one may occur at any given time. The different categories of communication include:

·           Spoken or Verbal Communication

·           Non-Verbal communication

·           Written Communication

·           Visual Communication

Spoken or Verbal Communication-
Verbal communication is the use of language to transfer information through speaking or sign language. This includes face-to-face, telephone, radio or television, and other media. It is one of the most common types, often used during presentations, video conferences, phone calls, meetings, and one-on-one conversations. Verbal communication is important because it is efficient. It can help support verbal communication with both nonverbal and written communication.

Non-Verbal Communication-
Non-verbal communication is the use of body language, gestures, and facial expressions to convey information to others. It can be used both intentionally and unintentionally. For example, you might smile unintentionally when you hear a pleasing or enjoyable idea or a piece of information. Non-verbal communication is helpful when trying to understand others thoughts and feelings. There are many subtle ways that we communicate (perhaps even unintentionally) with others. For example, the tone of voice can give clues to mood or emotional state, while hand signals or gestures can add to a spoken message.

If someone displays “closed” body language such as crossed arms or legs, or hunched shoulders, he/she might be feeling anxious, angry, or nervous. If they display “open” body language with both feet on the floor and arms by their side or on the table, they are likely feeling positive and open to information.

Written Communication-
Written communication is the act of writing, typing or printing symbols like letters and numbers to convey information. It is helpful because it provides a record of information for reference. Writing is commonly used to share information through books, pamphlets, blogs, letters, memos, and more. Emails and chats are a common form of written communication in the workplace.

This includes letters, e-mails, social media, books, magazines, internet, and other media. Until recent times, relatively small number of writers and publishers were very powerful

when it came to communicating the written word. Today, we can all write and publish our ideas online, which have led to an explosion of information and communication possibilities.

Visual Communication-
Visual communication is the act of using photographs, art, drawings, sketches, charts, and graphs to convey information. Visuals are often used as an aid during presentations to provide helpful context alongside written and/or verbal communication. People have different learning styles; visual communication might be more helpful for some to consume ideas and information.

Graphs and charts, maps, logos, and other visualizations can all communicate messages. The process of interpersonal communication cannot be regarded as a phenomena which simply ‘happen'. Instead, it must be seen as a process that involves participants who negotiate their roles with each other, whether consciously or unconsciously. The sender sends a message or communication through a communication channel to one or more recipients.

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