Part- A (Descriptive type questions)
- What is the digital marketing?
- What are the benefits of digital marketing?
- Explain digital marketing is a boon or a bane.
- What are the benefits of the diagnosis of the present website or business?
- Explain categorization of digital marketing for the business.
- Define briefly the concept of digital risk management.
Part- B (State weather the following sentences are True or False)
- Digital marketing is a marketing being largely used to promote products or services and to reach consumers using digital channels. (True/False)
- Digital promoting is that the utilization of print media by the marketers to push the product or services into the market. (True/False)
- Digitalisation will be a good manner for tiny businesses to extend their sales and widen their reach. (True/False)
- The business diagnosis is a methodology of company valuation that allows an in-depth analysis of the main areas of management of a business. (True/False)
- The diagnosis will not help you to understand which areas are most important to your business. (True/False)
- Digital risk refers to unwanted—and often unexpected outcomes stemming from digital transformation and the adoption of related technologies. (True/False)